Branding
Brand strategy and identity that makes you the obvious choice.
We build brands from the positioning out. That means understanding your market, your competitors and your customers before a single logo is drawn, then turning that thinking into an identity system your team can use with confidence across every touchpoint.
What's included
Our branding services.
Brand strategy
Positioning, audience definition, value proposition and brand architecture.
Naming and messaging
Tone of voice, key messages, taglines and naming where needed.
Logo and visual identity
Logo suite, colour, typography, iconography and graphic language.
Brand guidelines
A practical guide covering usage rules, templates and examples.
Brand collateral
Stationery, presentations, social templates and sales materials.
Rebrands and refreshes
Evolving an existing brand without losing the equity you have built.
How we work
A clear process, start to finish.
- Step 1
Discover
Workshops, stakeholder interviews and a competitor and market review.
- Step 2
Define
Positioning, messaging and creative routes presented for feedback.
- Step 3
Deliver
Final identity, guidelines and the core assets you need to launch.
- Step 4
Improve
Roll-out support across web, social, print and internal teams.
Deliverables
What you walk away with.
- Brand strategy document
- Logo suite in all formats
- Brand guidelines
- Template library
FAQs
Common questions.
How long does a branding project take?
Most identity projects take 6 to 10 weeks depending on scope, research and the number of stakeholders involved.
Can you refresh our brand rather than start again?
Yes. Many clients need an evolution rather than a revolution, and we will recommend whichever protects your existing recognition.
Do we own the final brand assets?
Yes. On final payment all brand assets and files are yours.